Last updated December 15, 2022
Throughout this policy, we use the term "personal information" to describe information that can be associated with a specific person and can be used to identify that person. We do not consider personal information to include information that has been aggregated and/or anonymized so that it does not identify a specific user.
When you visit the website or use one of our mobile applications or other Services, we may collect your IP address, and standard web log information, such as your browser type and the pages you accessed on our website. We also may collect Geolocation Information (defined below). If you do not agree to our collection of this information, you may not be able to use our Service.
If you open a Cherry account, we may collect the following information from you:
Account Information - text-enabled cellular/wireless telephone number, machine or mobile device ID and other similar information.
Identification Information - your name, street address, email address, date of birth, social security number or other government issued verification numbers.
Device Information - information about you: (a) from your mobile device or computer such as your device type, machine or mobile device identification number, Geolocation Information, time zone, language setting, browser type, and IP address, and (b) from third parties for purposes of transaction processing, identity verification, fraud detection or prevention and other similar purposes. For fraud prevention purposes, we also may link your machine ID with the machines of others who use your same payment cards.
Geolocation Information - information that identifies with reasonable specificity your location by using, for instance, longitude and latitude coordinates obtained through GPS, Wi-Fi, or cell site triangulation. We will collect this data for fraud and risk purposes. In addition, some of our Services may ask you for permission to share your current location within your device settings to enhance our Services. If you do not agree to our collection of Geolocation Information, our Services may not function properly when you try to use them. For information about your ability to restrict the collection and use of Geolocation Information to enhance our Services, please refer to the settings available in your device.
Social Web Information - including but not limited to your Facebook Connect credentials and email account information. If you authorize Facebook Connect, the plug in allows us access to your email address, Facebook friends list, and public profile (including profile picture). We may also allow you to import data from other social web services, including but not limited to Twitter and email service providers. Social and e-mail contact information helps you connect to friends and contacts for invitation and payment transmission purposes (as well as helping us improve the Services and fight fraud).
Financial Information - bank account online login information, bank account and routing numbers and credit cards linked to your Cherry account. Cherry does not share financial information with third party social networking services such as those listed in the prior bullet.
We are committed to providing a safe, secure and all-around great service. Therefore, before permitting you to use the Services, we may require additional information from you which we can use to verify your identity, address or other information or to manage risk and compliance throughout our relationship. We may also obtain information about you from third parties such as identity verification, fraud prevention and similar services.
When you are using the Services, we collect information about your account transactions and we may collect Geolocation Information and/or information about your computer or other access device for fraud prevention and other similar purposes.
Finally, we may collect additional information from or about you in other ways not specifically described here. For example, we may collect information related to your contact with our customer support team or store results when you respond to a survey.
The Services are not directed to children under the age of 13. If we obtain actual knowledge that we have collected personal information from a child under the age of 13, we will promptly delete it, unless we are legally obligated to retain such data. Contact us if you believe that we have mistakenly or unintentionally collected information from a child under the age of 13.
Do Not Track: Do Not Track ("DNT") is an optional browser setting that allows you to express your preferences regarding tracking by advertisers and other third-parties. We do not respond to DNT signals.
We store and process your personal information using third party servers. This information is protected by physical, electronic and procedural safeguards in compliance with applicable US federal and state regulations. We also use computer safeguards such as firewalls and data encryption, we enforce physical access controls to our office and files, and we authorize access to personal information only for those employees who require it to fulfill their job responsibilities.
We strive to ensure security on our systems. Despite our efforts, we cannot guarantee that personal information may not be accessed, disclosed, altered or destroyed by breach of our administrative, managerial and technical safeguards. Therefore, we urge you to take adequate precautions to protect your personal data as well, including never sharing your Cherry password with anyone.
If Cherry learns of a systems security breach, we may attempt to notify you electronically so that you can take appropriate protective steps. By using the Services, you agree that Cherry may communicate with you electronically. Cherry may post a notice on the website or mobile application if a security breach occurs. We may also send an email to you at the email address you have provided to us. Depending on where you live, you may have a legal right to receive notice of a security breach in writing. To receive free written notice of a security breach (or to withdraw your consent from receiving electronic notice of a security breach), please email us at email@example.com.
Our primary purpose in collecting personal information is to provide you with a safe, smooth, efficient, fun and customized experience. We may use your personal information to:
provide the services and customer support you request;
process transactions and send notices about your transactions;
resolve disputes, collect fees, and troubleshoot problems;
prevent potentially fraudulent, prohibited or illegal activities, and enforce our User Agreement through the use of our risk and fraud tools which may include use of Account Information, Identification Information, Financial Information, Device Information, Social Web Information and Geolocation Information;
create an account connection between your Cherry account and a third-party account or platform;
customize, personalize, measure, and improve our services and the content and layout of our website;
send you updates about new products and services that we are offering to customers;
compare information for accuracy and verify it with third parties;
perform other duties as required by law; and
if you elect to share your Geolocation Information, we will use this information to enhance the security of the Services and we may use this information to provide you with location-specific options, functionality, offers, advertising, search results, or other location-specific content.
To process payments on Cherry, we need to share some of your personal information with the person or company that you are paying or is paying you. Your contact information, date of sign-up, the number of payments you have received and other verification metrics like social graph activity may be provided to users or companies when you transact with, on, or through Cherry.
We work with vendors to enable them to accept payments from you using Cherry. In doing so, a vendor may share information about you with us, such as your mobile phone number or Cherry username, when you attempt to pay that vendor. We use this information to confirm to that vendor that you are a Cherry customer and that the vendor should enable Cherry as a form of payment for your purchase.
Regardless, we will not disclose your credit card number or bank account number to anyone you have paid or who has paid you through Cherry, except with your express permission or if we are required to do so to comply with a subpoena or other legal process.
Cherry does not share your personal information with third parties for their promotional or marketing purposes.
Some personal information is public information and may be seen by anyone on the internet, whether or not they have a Cherry account. Public information may also be seen, accessed, reshared or downloaded through Cherry's APIs or third-party services that integrate with our products.
Public information for personal profiles includes your Cherry username, profile photo, first and last name, month and year of Cherry account creation, and public transactions in which you've been involved.
Public information for business profiles includes Cherry username, profile and background photos, business name, business description, and QR code. Public information for business profiles may be indexed by and searchable on search engines.
We may share your personal information with:
Our parent company, TalentMatch Inc. and affiliates and subsidiaries it controls, but only for purposes allowed by this document.
Law enforcement, government officials, or other third parties if TalentMatch is compelled to do so by a subpoena, court order or similar legal procedure, when it is necessary to do so to comply with law, or where the disclosure of personal information is reasonably necessary to prevent physical harm or financial loss, to report suspected illegal activity, or to investigate violations of the Cherry User Agreement, or as otherwise required by law.
Third party service providers who assist us in providing services to you or who provide fraud detection or similar services on our or any vendor’s behalf.
The other Cherry user participating in the transaction and, depending on the privacy setting of each Cherry account transaction, your Cherry friends and the Cherry friends of the other user participating in the transaction.
Service providers under contract who help with parts of our business operations (for example, fraud prevention, payment processing, or technology services). Our contracts dictate that these service providers only use your information in connection with the services they perform for us and not for their own benefit.
Other third parties with your consent or at your direction to do so, including if you authorize an account connection with a third-party account or platform.
Information that we share with a third-party based on an account connection will be used and disclosed in accordance with the third-party’s privacy practices. Before authorizing an account connection, you should review the privacy notice of any third-party that will gain access to your personal information as part of the account connection. For example, personal information that Cherry shares with a third-party account or platform such as a social media account may in turn be shared with certain other parties, including the general public, depending on the account’s or platform’s privacy practices.
If you choose to use Siri or iMessage to send payments via Cherry or to otherwise use the Services, such use is subject to Apple’s terms and conditions for use of iMessage and/or Siri, as applicable, and the terms of the Cherry User Agreement. By using Siri or iMessage, you authorize us to share some of your Cherry account data (including your friends list, list of persons you have transacted with most recently and most frequently, transaction instructions, and transaction notes) with Apple to allow it to facilitate transaction requests made through Siri or iMessage on iOS. Data shared with Apple will be used pursuant to Apple’s then-current user agreements and privacy policies. You can grant or revoke Apple’s access to Cherry on iOS at any time under the “Siri” or “iMessage” settings on your iPhone.
You can review and update your personal information in your account settings at any time by logging in to your account.
The Services may contain links to (or allow you to link to) other third-party services or websites. Cherry does not control the information collection of third-party services or websites that can be reached through such links. We encourage our users to be aware when they are linking to a third-party service or website and to read the privacy statements of any third-party service or website that collects personally identifiable information.
Cherry is a service provided by TalentMatch Inc. (“Cherry”)
|Facts||What does Cherry do with your personal information?|
Financial companies choose how they share your personal information. Federal law gives consumers the right to limit some but not all sharing. Federal law also requires us to tell you how we collect, share, and protect your personal information. Please read this notice carefully to understand what we do.
The types of personal information we collect and share depend on the product or service you have with us. This information can include:
Government issued identification number and account balances
Payment history or transaction history
Credit history or credit scores
When you are no longer our customer, we continue to share your information as described in this notice.
All financial companies need to share customers’ personal information to run their everyday business. In the section below, we list the reasons financial companies can share their customers’ personal information; the reasons Cherry chooses to share; and whether you can limit this sharing.
|Reasons we can share your personal information||Does Cherry share?||Can you limit this sharing?|
For our everyday business purposes— such as to process your transactions, maintain your account(s), respond to court orders and legal investigations, or report to credit bureaus
For our marketing purposes— to offer our products and services to you
For joint marketing with other financial companies
For our affiliates’ everyday business purposes—
information about your transactions and experiences
For our affiliates’ everyday business purposes— information about your creditworthiness
We don’t share
For our affiliates to market to you
We don’t share
For nonaffiliates to market to you
We don’t share
|Who we are|
This privacy notice is provided by Cherry, a service of TalentMatch Inc. in connection with its provision of Cherry, and is applicable to your personal Cherry account.
|What we do|
|How does Cherry protect my personal information?|
To protect your personal information from unauthorized access and use, we use security measures that comply with federal law. These measures include computer safeguards and secured files and buildings.
|How does Cherry collect my personal information?|
We collect your personal information, for example, when you
open an account or provide account information
link your credit or debit card to your Cherry account or give us your contact information
use your Cherry account to send or receive funds
We may also collect your personal information from others, such as credit bureaus, affiliates, or other companies.
|Why can’t I limit all sharing?|
Federal law gives you the right to limit only
sharing for affiliates’ everyday business purposes— information about your creditworthiness
affiliates from using your information to market to you
sharing for nonaffiliates to market to you.
State laws and individual companies may give you additional rights to limit sharing.
Companies related by common ownership or control. They can be financial and nonfinancial companies. Our affiliates include Cherry Africa Limited, TalentMatch Payments Inc.
Companies not related by common ownership or control. They can be financial and nonfinancial companies.
Nonaffiliates with which we share personal information include service providers that perform services or functions on our behalf.
A formal agreement between nonaffiliated financial companies that together market financial products or services to you.
Our joint marketing partners include financial companies and banks.
Companies related by common ownership or control. They can be financial and nonfinancial companies.
Our affiliates include Cherry Africa Limited, TalentMatch Payments Inc.
|Other important information|
We may transfer personal information to other countries, for example, for customer service or to process transactions.
California: If your Cherry account has a California mailing address, we will not share personal information we collect about you except to the extent permitted under California law.
Vermont: If your Cherry account has a Vermont mailing address, we will not share personal information we collect about you with non-affiliates unless the law allows or you provide authorization.